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How to Find Your Authentic Voice

Authentic Voice (courtesy of Unsplash)
Authentic Voice (courtesy of Unsplash)

Ever walked away from an important conversation feeling like you didn't say what you really meant? Or found yourself agreeing to something that doesn't feel right, just to avoid tension? You're not alone.


We all have moments where our authentic voice gets lost—whether it's in a high-stakes meeting, a difficult family conversation, or when making a decision that will shape our future. The problem isn't that we don't have important things to say. It's that we often lose connection to what we truly think and feel when pressure mounts.


Finding your authentic voice isn't about becoming more assertive or learning better communication techniques (though those can help). It's about getting clear on what matters most to you, so you can speak and act from that place of truth.


Why Your Authentic Voice Matters More Than Ever


In a world full of noise and competing priorities, authentic communication has become both more challenging and more essential. When you speak from your authentic voice:


  • Your decisions feel more aligned with who you really are

  • Your relationships deepen because people sense your genuine presence

  • Your leadership becomes more effective because authenticity builds trust

  • Your stress decreases because you're not constantly managing different versions of yourself


But here's what most people get wrong: they think finding their authentic voice means saying whatever comes to mind or "being brutally honest." That's not authenticity, that's often just unfiltered reactivity.


Real authenticity requires clarity about your values, awareness of your patterns, and the courage to communicate from your truth while still honoring your relationships and responsibilities.


The Challenge: When Your Voice Gets Lost


Your authentic voice tends to disappear in predictable situations:


For individuals:

  • When you're afraid of disappointing someone you care about

  • During major life transitions, when everything feels uncertain

  • In conversations where you feel judged or misunderstood

  • When you're trying to fit into expectations that don't feel right


For organizations:

  • When teams feel pressure to agree rather than think critically

  • During change initiatives, when people are afraid to voice concerns

  • In meetings dominated by the loudest voices rather than the best ideas

  • When company values exist on paper but not in daily decisions


The common thread? Pressure clouds clarity, and without clarity, authenticity becomes impossible.


A Simple Framework: Exhale, Explore, Engage


When you feel your authentic voice slipping away, try this three-step approach:


Step 1: Exhale


Before you speak or decide, take a breath. Notice what's happening in your body. Are you feeling rushed, defensive, or eager to please?


Sometimes a single conscious breath is enough to interrupt automatic reactions and create space for a more thoughtful response.


Step 2: Explore


Ask yourself: What's really important to me here? Not what you think others want to hear, not what would be easiest, but what actually aligns with your core values.


This step requires honest self-reflection. Sometimes what we think is our "authentic voice" is actually an old pattern of people-pleasing, perfectionism, or avoiding difficult truths.


Step 3: Engage


Now you can speak or act from a place of authentic alignment. This doesn't mean being harsh or uncompromising. Authentic communication often requires skill, timing, and empathy. But it means your words and actions come from your real priorities, not from fear or external pressure.


Putting It Into Practice


For a difficult conversation:

Instead of avoiding it or blurting out everything you're thinking, pause (Exhale), get clear on what outcome you actually want (Explore), then approach the conversation with both honesty and care, even if that may seem counterintuitive (Engage).


For a tough decision:

Rather than rushing to choose or defaulting to what others expect, create space to think (Exhale), connect with your core values and priorities (Explore), then make a choice that you will regret the least in a year (Engage).


For team meetings:

Before meetings where important decisions will be made, help your team pause and get grounded (Exhale), clarify shared values and goals (Explore), then make decisions that reflect your collective authentic priorities (Engage).


The Result: Aligned Action


When you consistently speak and act from your authentic voice, something shifts. Decisions feel more aligned. Relationships become more genuine. Work becomes more meaningful. You stop feeling like you're performing different versions of yourself for different people.


This doesn't mean life becomes conflict-free or that every conversation feels easy. But it means you're showing up as yourself, and that makes everything else more manageable.


Your Next Step


Start small. Choose one conversation or decision this week where you want to practice finding your authentic voice. Before you engage, use the Exhale-Explore-Engage framework to connect with what truly matters to you.


Notice what changes when you speak from that place of authentic clarity.


Finding your authentic voice is a practice, not a one-time achievement. If you're ready for support in this journey, I'd love to help. Book a free call to explore how clarity coaching can help you align your voice with your values.


About the Author: Masha Rusanov is a Clarity & Communications Coach who helps individuals and organizations think clearly, communicate authentically, and make decisions aligned with their values. With experience at Google and Intuit, she brings both corporate insight and personal empathy to her coaching practice.

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© 2025 by Masha Rusanov. Exhale–Explore–Engage™ method and all associated materials are the intellectual property of Masha Rusanov. All rights reserved.

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